Webinar Glossary
A
Access Type – specific way attendees gain entrance into your event. There are four types of access: Open to all, Password protected, Token protected, or Paid access.
Access token — one of the webinar access types — a pre-defined, unique code which enables your attendees to join your webinar. You set it while scheduling the event. Among other types of access (open to all, password protected, paid access), you choose “Token.” As soon as you send the invitations to your webinar, your attendees will get an e-mail with a Token to copy and paste in the webinar room.
Account – a dedicated place within our platform. This is the first step to start your journey with webinars and meetings. There are two types of accounts: free trials and paid accounts. The second option can be scaled from small and medium-sized webinars to big events, all the way up to enterprise accounts with customized features and options.
Account panel – a web panel designed to administer all of your event activities, including upgrading your account to a professional level or scheduling and running events.
Account Manager Support – top-notch webinar service dedicated to supporting enterprise clients. It involves specialists who empower clients with customized solutions, help to configure and personalize your webinar account, and assist with any technical issues. Account Manager Support is accessible via phone and email.
Ad-hoc event – a spontaneous, not pre-scheduled event. It’s a good option if you want to kick off an event immediately, on impulse.
Add-ons – additional features you can buy to level up your account. Add-ons include bigger recording and file storage, additional seats for presenters, parallel events, subaccounts, and changing username.
Address book – a web tool in your account panel that helps you keep in touch with your contacts. You can fully organize your contacts: add, import, edit, or remove contacts from your list; organize them into targeted groups, export them to external CRM bases, and finally – invite them to your event and follow-up after the event.
Advanced settings – your account framework management. You can adjust your advanced settings in the account panel. The settings include a pre-defined “thank-you” page, automatic “thank-you” e-mail, conference edit confirmation, recording auto-start, event publishing, default reminders, subaccounts, etc.
Affiliate – a company or an entrepreneur who is teaming up with a webinar platform. An affiliate uses its website to promote and sell webinar products and receives a commission from the webinar platform for each successful transaction.
Affiliate program – a special agreement between an affiliate marketer and a webinar platform. A program dedicated to establishing rules, commission rate, and payment procedures for referring webinar company’s software on the affiliate’s website.
Affiliate marketing – a marketing activity designed to generate revenue by partnering up with larger companies and referring on a marketer’s website. It’s a good strategy for establishing passive income from affiliate B2B agreements. It involves promotion and sales of a certain product (or group of products) on affiliate’s website and as a result – receiving a commission for every finalized transaction.
Agency solution – type of B2B solution designed by a webinar platform for enterprises. It allows business clients to use a webinar platform under their company’s label. This solution not only opens a possibility to the custom branding of a webinar room but also empowers a company to host webinars under its own URL and remain independent as far as the web infrastructure is concerned. Agency solution also includes customized webinar apps for Android and iOS.
Agenda – a timetable visible to your attendees in the event waiting room, invitations, and on the registration page.
API – Application Program Interface – a code that allows two software products to communicate with each other. In terms of webinars, API is a software resource that allows clients to integrate online meeting functionality with their own programmatic environment. Clients can integrate the webinar company’s API platform with in-house applications, CRM, and CMS systems.
Appearance settings – a set of tools in the account panel designed to adjust the look of the event room, e-mail template, and profile page. With appearance settings, you can change the logo, background image, and adjust colors.
Application/App – a software product dedicated to mobile devices. In terms of webinars, the mobile app delivers online meeting functionalities in a compact way, enabling hosts, presenters, and attendees to use webinars anytime and anywhere. Webinar apps are available on webinar companies’ websites, as well as in application stores.
Archive (recordings) – it allows you to store recorded events and retrieve them when needed. This feature is available in all paid plans. We recommend downloading the recordings on your own computer before moving them to the archive.
Attendee – a person who joins your event, a member of your audience.
Attendees list – a place in your account panel in the Statistics tab where the attendees’ directory is stored. It’s an index of all people who joined the event with their contact information and basic demographic data. The attendee list is also available in the event room.
Attendees statistics – data on individual participants of your events that allows you to analyze where they came from and how they voted in polls and surveys. You can also see which attendees attended via mobile and what devices they used.
Audience – consciously set-up group of people that you want to reach with your webinar content. Carefully considered with respect to age, gender, education, location, business industry, professional and personal goals, etc..
Authentic marketing – one of the goals for businesses to use webinars. The big idea of the authentic marketing is to show the brand’s personality, with all its strengths and flaws, to gain a competitive advantage.
Automated webinar – a type of pre-recorded webinar, scheduled to happen at a certain time. Attendees join the event at a date and hour settled in advance by a host. This means the presentation itself isn’t live. However, an automated webinars presenter can communicate with attendees via chat.
Automation – a great feature that helps you automate your actions before, during, or after an event. Publish events and recordings automatically on your profile page or YouTube channel, stream them live to Facebook or YouTube to bring your content to a broader audience. Promote your events with a set of auto-reminders and follow up with your attendees and non-attendees with thank-you emails, thank-you pages, or automatic invitations to your upcoming events. The automation features are available in paid Automated plans.
AV grid – an efficient way of hosting online meetings during which you can see all your attendees. You can team up with a group of 25 people and conduct a virtual meeting where everyone can see, hear, and talk to one another. All audience members can see their camera streams or avatars on the main screen and interact with each other.
AV pod – a pod that you can pin and unpin during an event and place it in a preferred location for a better focus. The host, presenters, and attendees alike can manage the AV pod independently from others. Other users will not see these changes on their screens.
AV view – a feature that can be used by presenters or hosts who want the audience to focus mainly on them and run a more personal meeting or webinar. If you do not plan on displaying any files (like documents, videos, etc.) during the event, AV view is the right choice. Note that once you select any other option from the menu, the AV view will turn into an AV pod that can be managed and placed in a preferred location on the screen by each person in the event room. You can also pin your camera stream to the bottom, for a better focus on other presenters’ or attendees’ faces.
B
Bandwidth – a technical term referring to a maximum data transfer rate of a network or internet connection. It’s an important factor when it comes to multimedia broadcasting, such as webinars. ClickMeeting’s bandwidth requirements look like this:
Call type | Attendee | Presenter |
Audio | 256 kbps | 512 kbps |
Audio + video | 512 kbps | 1024 kbps |
Audio + video + screen sharing | 1024 kbps | 2048 kbps |
3 camera feeds | 2048 kbps | 3072 kbps |
4 camera feeds | 3072 kbps | 4096 kbps |
5 camera feeds | 4096 kbps | 5120 kbps |
6 camera feeds | 5120 kbps | 6144 kbps |
7 camera feeds | 6144 kbps | 7168 kbps |
Banner – the most popular form of graphic online advertisement. It can serve as a part of an ad campaign for your webinar promotion.
Benefits – alongside the features, benefits are one of two pillars of any successful online product. In the webinar business, benefits can refer to the webinar platform offer, as well as to your webinar content that holds some value to your target audience.
Brand awareness – one of the most crucial business purposes webinars can serve. Creating attractive and useful webinar content, sharing innovative ideas with attendees and spreading a meaningful message across your industry will bring you closer to brand awareness perfection.
Brand colors – every serious enterprise holds a certain set of colors as an element of brand recognition. With webinar custom branding tools, you can include them in a webinar profile page, e-mail template, and webinar room.
Brand consistency – well-established enterprises keep their brand voice coherent. Webinars are a great way to present a business to the audience as a professional, consistent, and recognizable brand. From setting a company logo on a profile page and webinar room, to changing colors in webinar layout, to top-notch presentation and multimedia during a webinar – it all has to make sense.
Billing – payment procedure for using our platform. It includes choosing a form of payment (credit card, PayPal, etc.) depending on the country.
Business Development Team – webinar sales department responsible for designing customized webinar solutions to meet the unique needs of enterprise clients.
Breakout rooms – additional rooms where you can host workshops, lectures, or any other type of events for your attendees and work with them in separate, smaller groups. It is a great feature that can be used by teachers or trainers to work on specific subjects with just a few people and focus on the most salient aspects of projects, tasks, or ideas. Each conference can be split into 20 separate breakout rooms with up to 25 people in each.
C
Call-To-Action – a form of final encouragement for a user to take action about a product or service. To achieve your business goals, you can display your offer at the perfect time during your event to make instant sales. Create a custom message with a clickable button and redirect your attendees to a dedicated website (landing page).
Calendar integrations – integrations between a webinar platform and calendar applications like iCal, Google Calendar, or Outlook. This tool enables your attendees to add your event to their default calendars.
Chat – a tool available in the event room for handling discussion during an event. It can be an open or moderated discussion or a private one-to-one conversation between the host/the presenter and the attendee.
Chat log – a chat transcription from your events available to read and download from the storage in your account panel or from the event room.
Chat translation (aka Simultaneous chat translation) – simultaneous chat translation enables instant Google translation of your chat conversations. You can choose from 52 languages. The source language is detected automatically, and both the original and translated chat are displayed in real time.
Co-presenter – an event partner for performing and interacting with the attendees. Co-presenter can be given an individual link or invitation to join the event room.
Cold contacts – a popular term in sales and marketing. A group of people that are unresponsive towards our business offer and marketing campaigns.
Contacts – qualified leads stored in your CRM base, with more relevant data about them. A lead becomes a contact as soon as it’s qualified. A contact needs a little more nurturing to convert into a client.
Content (aka webinar content) – your presentation, insights, knowledge, tips & trick, ideas, solutions, product demo, training, e-courses – everything that is at the core of your event, and the value you want to share or sell to your attendees.
Content marketing – a thriving marketing tactic to attract a target audience with relevant, valuable, and consistent content. This effective approach to marketing is now a core of every serious business strategy. It brings more value for customers, and it’s more people-oriented. There are several successful content marketing tools such as video content, social media posts, blog posts, articles, white papers & e-books, podcasts, and last but not least – webinars.
Conversion – a marketing & sales process of transforming a hot lead into a client.
Cookie life – cookie validity duration – an important case for affiliate marketers. Prospects of affiliates have 120 days (cookie life) to complete a purchase transaction of a webinar account.
CRM – customer relationships management – software solutions for storing and managing all the business leads and contacts. You can integrate a CRM account (HubSpot, Pipedrive, Infusionsoft) with a webinar platform and organize your webinar audience more effectively.
Cross-sell – a sales tactic to attract existing customers to buy a different product.
Custom-branded webinars/Customized webinars – a feature designed to rebrand your webinar and waiting rooms by adding your logo and changing the colors to keep your brand consistent.
Custom mobile apps – custom mobile applications for iPhone, iPad, and Android to manage, run and attend webinars on any device.
Custom packages for resale – a creation of custom webinar packages or integrating webinar software with your IT product for resale under your brand name.
Customer – a person who decided to take the final step and purchased your product or service.
Customer Success Team – webinar platform team that helps to set up your account and solve any technical issues. It’s a group of friendly and dedicated webinar experts, available on live chat and via e-mail. It’s support to get you the most out of your webinar account and features.
Customization services – a webinar platform can be customized for your needs and rebranded to match the look and feel of your company. These services include custom branding, enterprise package size, wholesale buying, webcasting/streaming, and add-ons.
Customized layout – a set of intuitive rebranding tools for a more efficient and brand-consistent webinar setup.
Customized invitations/Customized messages – an effective tool to invite attendees to your event and to impress with brand consistency. With this feature you can adjust the look of the invitation by changing colors, adding your logo, etc.. Professionally customized invitation includes necessary webinar details and agenda, and a registration button.
Custom branding – a solution to customize your webinar room and waiting room by changing the color, setting a stunning photograph (available for free on unsplash.com) as a background and uploading your logo.
Certificates – an automatically generated proof of attendance that is sent to attendees after they participate in an event. They usually contain the name of the conference and the first and last name of the attendee. Certificates are available in paid Automated plans as part of the Automatic thank-you emails.
D
Dashboard – an online management tool designed to appear as a user-friendly interface. Accessible in the account panel, the dashboard is a place with your list of events, scheduling and launching webinars and meetings buttons. The dashboard in an event room is a clickable menu with a set of tools to run events: from turning on the presentation, through using the whiteboard, to setting up the Live Streaming.
Data Processing Agreement (DPA) – a special agreement between data processor and data controller. Specifies the rules of personal data processing by the processor on behalf of the controller. This includes among others: determining types of personal data, purposes of the processing, how and for how long the personal data will be processed. General Data Protection Regulation (EU) 2016/679 (GDPR) requires concluding such contracts if the data controller entrusts the processing of personal data to another entity. You conclude DPA with us once you create an account within the webinar platform and you may always download the DPA from your account panel.
Desktop sharing – a valuable webinar tool designed for a presenter to show something from their desktops to the attendees. With this feature, you can share your full screen, screen area or selected application to show your audience a computer process or demonstrate a new product or an app.
Documents/Document sharing– a great way to enhance your event experience and make it more engaging for the audience. Use the Share file button to share documents and multimedia files conveying your message and presenting ideas.
Drawing tools – a set of graphical tools like pencil, eraser, shapes, and colors that you can use to draw on a whiteboard or any displayed files during your event. A great feature for teachers to use to explain a complex idea using an image.
Dropbox integration – this tool lets you seamlessly upload files to your webinar account and share them during events. You can also export webinar recordings directly to your Dropbox.
Dry run – practicing an online performance as a test, without going live.
E
Event types – one of the tools that allows you to control the event’s flow. With event types, you can decide when to talk to your other presenters private or when to switch to a meeting. You can choose a few options:
Webinar – where only presenters can speak during a webinar and attendees can only listen.
Meeting – where the presenter allows open audio discussion with all the participants (up to 25 attendees).
Presenters mode – where presenters can communicate directly with each other, without being heard by participants.
E-courses – educational courses taking place online, not in traditional classes. Webinars provide features dedicated to teachers and students for effective online learning.
E-learning – flourishing trend in education industry. Learning conducted on the Internet, including webinars.
Email marketing – an important and highly converting part of digital marketing. It’s one of the most popular ways to communicate your offer or share information with your audience via email. It holds a great value in a webinar business strategy – it involves sending invitations to webinar events, event reminders, and follow-ups. Email marketing techniques also play a huge role in sharing on-demand webinars.
Email template – a tool for creating event invitations. In your account panel, you can adjust an email template and customize the color scheme to keep the brand consistent.
Enterprise package size – one of the customization services’ elements designed for enterprises. Business clients can choose and set their preferences concerning the number of attendees (from 500 to 1000 attendees).
Enterprise solutions – customized business webinar solutions built for enterprises, and their special needs and requirements. They include a few scalable packages that can be adjustable on request. This includes rebranding tools, extra add-ons, wholesale buying, custom apps, and reselling options.
Eraser – one of the tools (next to shapes, drawing tools, and text box) to use on a whiteboard in your webinar room.
Expert consultations – expertise and deep knowledge sharing through webinars. Webinars have all the features to serve as a tool to share or sell high-valued insights, for example from science, business & finance, or technology sectors.
Extra attendees – an add-on you can buy if you want to organize an event for more attendees than you’re entitled to by your account plan.
Extra storage space – an add-on you can buy. If you host many events and want to keep your files handy, consider increasing your file storage space or recordings storage space.
Extra video streams – an add-on you can buy. If you host a meeting for a small group and need more than 4 video streams, you can buy up to 3 extras.
Event – a webinar or meeting scheduled to take place at a certain time, spontaneous Meet now event, on-demand or automated webinars.
Event room (aka webinar room) – a web panel to manage and run events. It’s a board supported by easy-to-use tools to control the event and interaction with attendees. It consists of interactive features (document and screen sharing, whiteboard, polls and surveys), chatbox, audio & video, presentation, recording, the attendee list, social media live streaming, Call-To-Action, and advanced settings.
Event room recording (aka webinar recording) – a recorded event that you can re-use as an on-demand or automated webinar. Your recordings are stored in the account panel.
Events history – your past events accessible using an intuitive timeline in your account panel.
Event scheduling – types of setting up events. You can schedule your events in your account panel as live webinars, on-demand webinars, automated webinars, meetings, meet now and also permanent events, and time scheduled events.
Evergreen webinar – webinars whose topics are always relevant and interesting for many attendees. In evergreen webinars, you share knowledge that is always desired and up-to-date.
Event board – a section located in the upper right corner of the event room. It contains information about the event you are about to host. There you will see your event link, mobile access, and phone access information. It is also where you can choose to share your event on Facebook or Twitter, lock the event room from unauthorized visitors, and share files for the attendees to download.
F
Facebook integration – an easy way to automatically share information about your upcoming events. Now it’s easier to create social buzz and increase your webinar attendance.
Facebook Pixel – it will provide you with more information about your audience’s actions on webinar pages. Use it to track your attendees and target them effectively with Facebook remarketing ads.
Features – a set of useful tools to help you achieve your business goals before, during, and after the event.
Fee (aka webinar fee) – a payment for joining a paid event.
File management – intuitive web panel for administering your storage: presentations, event recordings, or chat logs.
File storage – keeps your webinar content handy in the storage area, available in your webinar account panel.
Floating video pod – a webinar feature you can use to unpin your video pod and pin it in your preferred location for a better focus. It’s available both for hosts and attendees.
Follow-up – continuing marketing communication with prospects, leads, and clients by pulling them in with valuable content. You can remain close to your audience with follow-up e-mails or follow-up webinars.
Free webinar – an event without an entry fee for your attendees. Free webinars are ideal for product demos, idea & knowledge sharing, or employee onboarding.
Free trial – initial, free version of a webinar account with limited features and options. The free trial account includes the following specification:
The maximum number of attendees in your webinar: 25 (But if you turn your event into a meeting, the limit is 5 attendees.)
Maximum number of presenters: 2 (one seat for the host and one seat for the presenter)
Maximum number of camera feeds: 4
Webinar recording space: 30 minutes
Storage space: 64 MB
Follow-up emails – a feature available as part of the Automation feature. You can automate your post-event actions and automatically send emails to your attendees and non-attendees. Your audience can be redirected to a thank-you page of your choice, get a thank-you email after attending an event, or be invited to your upcoming meetings and webinars. ClickMeeting also enables you to follow up with the people who registered for your events but never attended them.
G
GDPR – is a regulation in EU law on data protection for all individuals within the European Union (EU) and the European Economic Area (EEA). The GDPR aims to give citizens and residents control over their personal data and to simplify the regulatory environment for international business by unifying the regulation within the EU.
ClickMeeting successfully implemented the GDPR rules. Among other things, we have audited the entire organization, changed our internal policies, reviewed and renegotiated agreements with our data processors, and introduced other changes to be fully compliant with GDPR requirements.
Get Response integration – an integration with a very popular online marketing platform you can use to build and develop your contact list. With this tool, you can automatically export your webinar attendee data directly into your GetResponse account for use in email marketing campaigns.
Getting started webinar– a webinar designed and produced as a friendly guide for users who are just starting their webinar journey. You can watch it here.
Google Analytics – one of the most popular tools for web traffic analysis. You can use it to collect valuable data on your audiences’ behavior – from your registration form, through the waiting room, to the thank-you page. It will help you in improving your webinar performance. Google Analytics tracking code can be implemented on all your webinar pages.
Google Calendar integration – useful tool that enables your webinar invitees to easily save information about the event on their default calendars.
Google Tag Manager – this integration gives you an easy and convenient access to a wide range of the predefined tags from the most popular analytics and marketing platforms, including AdWords, RocketFuel, Facebook and AdRoll. Google Tag Manager ID can be implemented on all your webinar pages.
Group (contacts) – a list of your contacts available in your webinar panel. You can categorize them and divide your contacts into groups relative to certain types of webinars.
Guest speaker – a recognizable, renowned professional that has authority in your business sector that you can invite to your event as a guest speaker. It’s a smart move to boost the quality and popularity of your event and your brand as the host.
Google Analytics Integration – an integration that helps you track your audience’s behavior from the registration form, through the waiting room, and to the thank-you page. You can track the traffic sources and visitor data, such as their device and location.
H
HD video – high definition video quality – the best possible configuration for the image quality, hardware, and broadband requirements for most webinar attendees. Provides seamless webinars.
High-converting Leads – hot leads with a high conversion rate. You can regard them as leads that are easy to convert into customers.
Homework files – a feature designed for online teachers. Presenters can provide educational assignments to their students-attendees by sharing documents during e-learning webinars.
Host – a person who has full access to the account panel and hosts, schedules, and runs online events.
HTML5 – the 5th revision of Hypertext Markup Language – a language for the structure and presentation of web pages and the new generation of web apps. A better solution for uploading and broadcasting video content, and webinars among them. HMTL5 gradually pushes obsolete flash technology out of the market.
HubSpot integration – HubSpot is one of the most valuable CRM platforms and online marketing vendors. HubSpot Integration will build and develop your contact lists by an automatic export of attendee and meeting data to your HubSpot account. With this solution, you can sort contact lists by meeting name or webinar room name.
Huge virtual events – in other words, webcasts. You can allow up to 10,000 people to watch your events and see you present your presentation. Remember, however, that webcast viewers can only watch your event, but they cannot interact with you. This solution goes beyond the ClickMeeting’s standard pricing. Get in touch with our Sales team to receive more details and get a quote.
I
Infusionsoft integration – one of the CRM integrations. It will let you organize all your contacts and build them into well-segregated lists. You can automatically export attendee and webinar data into your Infusionsoft account.
Interactive features – tools you can use during your events to engage your audience even more than with a traditional presentation. Interactive features include the whiteboard and showing different files (presentation, video, photos, documents) with a set of drawing tools, chat, Q&A mode, screen sharing, Call-To-Action button, and polls & surveys.
Integrations – a system of integrating external web applications with a webinar platform. It is based on the use of the set of a webinar platform’s API to integrate online meetings with other applications, like Moodle, Facebook, Twitter, HubSpot, etc.
Invitations – customized e-mails sent to invite leads to your webinar. Invitations can be sent either to webinar participants or other presenters. A valuable webinar platform should enable you to copy and paste your contacts, add entire webinar groups from your panel, or attendees from your past sessions.
iWork integration – with this integration, you can upload, and share presentations made on Apple iWork. Apple iWork will simplify the way you create documents, spreadsheets, and presentations that you can then upload to your event room and share during your events.
L
Landing page – a standalone web page dedicated for the needs of your online campaign. In terms of webinar activity, it can serve as a registration page for your webinar participants.
Lead – a buzzword in online sales and marketing world. It refers to a person or an organization, from the list of your contacts, that you want to convert to a future client. A lead is described as a sales contact interested in your product or service. For a Webinar, a lead is your target audience.
Lead generation – a crucial part of business strategy. Online process of gathering leads – identifying and collecting contacts that have the potential to become future clients.
Lead nurturing – an essential concept in webinar strategy. It is a long-term, patient, and precise process of building business relationships with your leads and converting them into clients. Webinars serve as a powerful tool for lead nurturing. Running events with idea & knowledge sharing, enhancing expertise in the industry, explaining difficult tasks and pain points of your leads, and product demonstration – that’s all lead nurturing.
Lead base – your lead directory. A lead listing with contact (and possibly – business and demographic) details, available on a CRM platform and in a webinar account panel.
LinkedIn integration – it’s a useful tool to inform your LinkedIn connections about your online events. You can use it to Strengthen your business relationships and increase brand awareness.
Live Streaming / Live Stream – additionally paid feature available on-demand for customers who prepare big events and want to stream them online in HD quality. It allows organizers to broadcast the live event using multiple cameras and camera angles.
Live webinar – a webinar conducted in real time as opposed to pre-recorded, on-demand webinars. The live webinar is an option to hold an event live and to interact with attendees during the presentation. A valuable option for a product demonstration, employee onboarding, or online training.
LMS – Learning Management System – a software application designed for online courses and training management.
Lobby – a waiting room to keep your attendees in before starting the event. You can customize it as well as the event room and include the agenda there.
Layout synchronization – a way to enable the same room layout for all users: host, presenters, and attendees. Turn it on to synchronize the layout for everyone in the room. Turn it off to change it only on your screen and allow others to manage the layout the way they want.
M
Moodle integration – with this tool you can connect online classes with webinars and run them directly from Moodle platform. Get the access to all the necessary tools from your LMS and combine it with webinars — everything in one place.
Multi-checkbox – a technical option to mark more than one correct answer in post-webinar survey/poll.
Multiuser – with this feature you can allow multiple co-workers to log into the webinar platform. By using it, you will avoid confusion over credentials and save money on the cost of multiple accounts.
Meet now – a small spontaneous session where you can gather up to 25 people and discuss an ongoing project. Everyone can collaborate, see, and hear each other.
Meeting – a type of event which is hosted with a small group of attendees (up to 25). It is a great way to organize collaborative meetings with your team, trainees, or students where everyone can see and hear one another.
O
On-demand webinar – It’s a form of a pre-recorded webinar that will enable your attendees to join the event whenever and wherever they want. After recording your webinar, you can send it to your participants, and they will have unlimited access to your event.
Onboarding – a process of introducing new employees to a company. In big organizations with units scattered around the world, employee onboarding must take place online. Webinars and meetings are the one and only rational choice to handle this.
Online course – a growing trend in education. Courses conducted on a web platform in the form of a webinar. Online courses eliminate location barriers between an academy or a freelance teacher and students.
Online meeting – an internet session to connect people in the form of a conference. This popular way of business communication is also available on webinar platforms. Team meetings, presentations, and brainstorming sessions of up to 25 attendees.
Online training – training handled on a web platform, also in the form of a webinar.
Onboarding session – a session hosted by one of the representatives of ClickMeeting during which they explain how the platform works, what it can be used for, and give answers to any questions that may arise during the event. It is also a type of event our customers can host within their personal accounts for their own audience.
P
Presenters add-on – an add-on you can buy. The number of seats for presenters available in your account depends on the plan size. If you need more seats for presenters, you can purchase them in the Account add-ons section.
Paid access/Paid webinars – a feature that allows you to monetize your events. By integrating your ClickMeeting account with PayPal, you can charge your attendees for joining selected events. Paid access is the simplest and most direct way to make money on the content.
Parallel events – an additionally paid option of hosting several events simultaneously.
Performance rating – part of post-event statistics showing how attendees rated your event and what their comments were.
Pipedrive integration – the integration that enables you to automatically export attendee and event data into your Pipedrive account. With this tool, you can collect and analyze data of your attendees and manage your sales funnel effectively.
Podcast/Podcasting – it is an audio file posted on a website that people can download and listen to. Businesses use them to establish themselves as experts in their field or to share information about their product or service.
Polls – a questionnaire created in the event room and displayed for the attendees on any topic to get valuable data from your audience. Our tool allows you to assign points to answers to turn your polls into classroom-like tests.
Pop-up – a web window appearing to users to emphasize certain actions the user needs to take within a webinar platform.
Post-sale webinar – a follow-up webinar for fresh clients. To profit from a new business relationship and to gather useful first impression about your product or service, you can use a webinar shortly after signing the agreement or conducting the transaction.
Preselling webinar – a webinar for lead nurturing and turning cold contacts into hot leads. It can be a product demo webinar or other types of content sharing before the deal closing.
Presentation – a knowledgeable document created in PowerPoint or other software application to display slides with insights and data about a certain topic. An impressive and sensible presentation is the core of a successful webinar.
Presenter – a person invited by the host or a multiuser owner who runs the presentation and communicates with attendees during an event.
Presenters Only – a private audio mode that allows two presenters to communicate with each other within a webinar room, without being heard by webinar participants.
Private chat – a chat mode within a webinar room that enables a direct dialogue between two presenters, and between a presenter and an attendee.
Product demo webinar – a webinar intended as a sales tool for sharing a new product or feature to the target audience. Using a webinar to present a product, especially a complicated one, is more efficient than traditional product ads. With product demo webinars you can show how the product works and gather useful feedback from your leads immediately.
Product launch – a business campaign for introducing a new product to the market. It’s a great occasion to organize a product demo webinar.
Profile page – your personalized page hosted on a webinar platform’s pages. You can create a customized profile page with your logo and brand colors. You can also include information about upcoming events or files for download.
Prospect – a person or an organization which resembles the ideal customer profile for your brand, however, is not your lead yet. Prospects haven’t expressed an interest in your product or service, and webinars are a tool to reach them.
Pulling – a sales & marketing technique for attracting a lead to the brand, creating long-term brand loyalty, and building solid business relationships. Webinars open various possibilities here: from idea spreading, to showing tips & tricks to solving the audience’s problems.
Pushing – a sales & marketing technique opposite to pulling. It’s a strategy for short-term actions and pushing a product or a service to a potential client. Product Demo Webinars are a perfect example.
Password access – one of the few ways to access an event is by entering a password (another two are token-based and paid access). The password is set up by the organizer of the event and is the same for each attendee. It’s the second safest way of enabling event access.
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Q&A – a final part of a webinar designed for a productive dialogue between a host/presenter and attendees. Webinar participants ask the presenter about specific aspects of a presented topic during a webinar, and the presenter provides them with the answer according to his/her knowledge and experience.
Q&A mode – a special window accessible in a webinar room, dedicated to a Q&A session. Participants type their questions there, and a presenter answers them.
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Recording space – an add-on you can buy as an account upgrade. It provides extra storage space for your recorded webinars.
Registration page – a page where your attendees can register for the event. From the registration form, you can learn more about your audience. You can customize your registration page by adding fields: text area, single-choice dropdown, multi-checkbox, and rebrand it by adding your logo and brand colors. With the registration page, you can automatically redirect registrants to your custom web page, and approve, deny or cancel the registration to make sure only authorized people attend your event.
Remarketing – marketing method for introducing a product or a service to target clients again after they have visited a company website or a product landing page. Or, the other way around – if they watched your webinar, you can reach them with remarketing to direct them to your profile page. In terms of webinar business, it’s the use of remarketing tools to redirect a webinar offer from your profile page to your potential webinar participants.
Remarketing tools – Remarketing Tools – Google Tag Manager, Google Analytics, and Facebook Pixel that you can integrate with your webinar account, track users that visit your webinar pages (registration page, profile page, etc.) and reintroduce your webinar offer to them along on their web journey.
Reminder – a follow-up e-mail that reminds your attendees about an upcoming event.
Reseller solution – the branding-free license for enterprises. It’s a commercial, customized solution that included custom branding, independent web infrastructure (under your own URL), custom mobile apps, and custom packages for resale.
Resources – a term of online teachers using webinars. It’s a way to follow up with your students after the lecture. Redirect them to your thank-you page with hand-outs, additional resources, and homework files. Share the lecture recording as a refresher or send it to those who missed it.
Reusable recording hours – the volume of recording storage space in your account panel that you can empty to fill in again with newly recorded events. To do this, you need to download some recordings to your computer and delete them from the account panel.
Room (aka webinar room) – a web panel to manage and run online events. It’s a room board supported by easy-to-use tools to control the presentation and interaction with attendees. It consists of interactive features (document and screen sharing, whiteboard, polls and surveys), text box, audio and video, presentation, recordings, attendee list, social media live streaming, and advanced settings.
Recording auto-start – can be enabled for a single event or globally for all of your events. You can set it up in the Automation tab > Event automation actions section while scheduling an event. In this section, you can also decide what your recording layout will look like. In the global advanced account settings, you can enable recording auto-start for all of your future events, so the recording will start automatically whenever the presenter starts any event.
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Screen sharing – this feature allows remote participants to view your computer desktop. You can share your full screen, screen area or selected application to show your audience a computer process or a product demo.
Shapes tool – one of the tools (next to textbox, drawing tools, and eraser) to create educational content on a whiteboard or any displayed files in your event room.
Simultaneous chat translation – this feature enables instant Google translation of your chat conversations. You can choose from 52 languages. The source language is detected automatically, and both the original and translated chat are displayed in real time.
Slack integration – Slack is one of the most popular business communication platforms in the world. This integration allows you to run and manage your online events directly from Slack.
Social media ads – advertisements in your social media campaign to promote your webinar event.
Social media sharing – expanding webinar reach by sharing your webinar invitations with contacts on Facebook, Twitter, and LinkedIn.
Storage space – files, event recordings, and chat logs organized and available at any time in your account panel.
Streaming (aka Live Streaming) – broadcasting webinar events live on Facebook and YouTube. It allows expanding the reach of your webinar content through streaming on social media platforms.
Subaccounts – a paid add-on you can purchase if your organization is growing, and you’d like your colleagues, external consultants, or trainers to host and run their own events.
Surveys – next to polls, conducting surveys during the event will help you collect opinions and valuable feedback from your attendees. The default feedback page is also displayed after each event.
Sender address – a default main account email address from which registration emails, invitations and reminders are sent. Other emails that can be added there are the email addresses of multiuser accounts.
Settings (event room) – the settings in the event room that allow you to manage three sections – the menu on the left side of the event room, attendee list, and chat window. By clicking the right-side gear icons, you can enable or disable the attendee list and fully manage the chat messages, chat history, or chat notifications. The gear icon in the menu on the left side of the screen allows you to save the event room set-up.
Status (event room) – the way attendees can communicate with the host or presenters through emoticons. Attendees can choose to Raise hand, Agree, Disagree, request that the host or presenters Speak louder or Speak softer, and request assistance by clicking I need help.
Stream on Facebook or YouTube – a feature enabling hosts to bring their content to a broader audience. You can stream to one of these social media channels at a time. Keep in mind that there can be a slight delay in the event transmission between ClickMeeting and Facebook/YouTube.
System configuration test – a test that host, presenters, and attendees can run before joining the event room. It enables users to check their conference server connection, operating system, browser capability, as well as audio and video output.
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Text box / Text area – one of the tools (next to shapes, drawing tools, and eraser) to create educational content on a whiteboard and any displayed files in your event room.
Thank-you page – a customized web page to which you can redirect your attendees after the event. A professional custom web page can increase the chances that they will take a desirable action.
Time scheduled event – an event intentionally planned to take place at a certain time. It’s the opposite solution to a Meet now event, which happens spontaneously.
Timeline (aka webinar timeline)– all your past and upcoming events on a user-friendly timeline, with easy access to statistics and data. With a timeline, you can access all your historical and scheduled events, display statistics, generate reports, or duplicate past events.
Token – it’s one of the access types. It’s a pre-defined, unique code that enables your attendees to join your event. You set it during the scheduling of the event. Among other types of access (open to all, password-protected, paid access), you choose “Token.” As soon as you send the invitations to your event, your attendees will get an e-mail with an event room link and token.
Toll-free number – a free phone number; a caller is not charged for making a call. In terms of a platform, it’s one of the methods for joining an event, suitable for those attendees who want to dial-in to your events.
Twitter integration – by integrating your ClickMeeting account with Twitter, you can boost your event attendance. With this integration, you can make your events more visible by sharing such information with your followers. It will let you engage your network in the process and deliver more registrants.
Thank-you emails – emails sent to the people who have attended your event. The Automation option allows you to automate these emails as well as add a link to your profile page, certificate, event recording, and a feedback button.
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Up-selling – a sales strategy to persuade clients to buy an advanced and related product or service to the one they just purchased. Webinars can play a huge role here – after closing the sales deal you can organize a follow-up, complimentary webinar to push more transactions.
Upgraded account – professional, paid account with several extra features and options.
URL – a uniform resource locator is the address of a resource on the Internet. Your profile page and your event also have their unique URL addresses. It is also necessary to copy the server URL from Facebook and YouTube if you want to stream your events live on those platforms.
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Video conference – an online scheduled event for discussing various subjects with clients or other team members. Webinars are designed to meet this business need and can be used as a tool for organizing virtual conferences.
Video invitation – the video has a higher conversion rate than other forms of marketing. Including a video in the invitation sent to your leads can also attract them to join your event.
Virtual class – an event room as an online class for teachers and students.
Virtual training – professional training organized online via the event room.
Voice auto-detection – this feature automatically adjusts the camera stream in the event room depending on who is speaking at the moment. This way, attendees will see a speaker’s video stream enlarged. You can disable this feature by clicking the gear icon in the AV pod and toggle voice auto-detection OFF.
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Waiting room – a special subpage where your attendees wait before you start an event. A waiting room is a page where you can place the introduction to your event, the agenda, information about presenters, and files your attendees can download.
Webcam – a small, digital camera connected to the computer. A must-have tool for professional video broadcasting, webinars included.
Webcast/Webcasting – a video broadcast (like TV broadcast) that takes place on the Internet. It may be live or pre-recorded. Even in live webcasting, there is no room for interaction between you and your audience. It’s one-way communication.
Webinar – an online audio-video broadcast that is on the rise when it comes to online marketing, digital sales, e-learning and more. A webinar is a kind of a meeting, with people connecting online at the same time from various locations. Thanks to the tools available in webinar platforms such as clickmeeting.com, attendees and presenters can interact with each other. The chat and the Q&A mode let you listen to your audience and answer their questions in real time. You can also share your screen, write and draw on a virtual whiteboard, run polls and use other handy tools.
Depending on the plan you select, you can host an engaging webinar for up to several thousand participants.
Webinars are a must in lead generation, sales, marketing, and corporate communication.
Webinar course – an online course conducted in the form of a webinar. Webinar platforms have all the credentials to be used by teachers as a tool in e-learning.
Webinar crowdfunding – an effective way of convincing the target audience about the organization’s/foundation’s objectives, illustrating a program for raising funds to achieve their goals and core concepts.
Webinar recording – a recorded event that you can re-use as an on-demand or automated webinar. Your recordings are stored in your account panel.
Webinar room – a web panel used to manage and run webinar events. It’s a webinar board supported by easy-to-use tools to control the presentation and interaction with attendees. It consists of interactive features (document and screen sharing, whiteboard, polls and surveys), text chat mode, audio & video, presentation, polls & surveys, webinar recording, the attendee list, live sharing options, and advanced settings.
Webinar statistics – detailed info about a particular event leading to deriving useful predictions and trends. Statistics include the general summary (how long the event was, how many people attended, etc.), attendee statistics, survey summaries, certificates, and performance rating.
Webinar storage – presentation files, webinar recordings and chat logs organized and available at any time in your webinar account panel.
Webinar timeline – all your past and upcoming webinars on a user-friendly timeline, with easy access to statistics and data. With webinar timeline you can: access all your historical and scheduled events, display statistics and generate reports, create new events from scratch or duplicate past events.
Whiteboard tool – a feature which enables you to present effectively and collaborate creatively with your attendees. With a whiteboard, you can use text boxes, shapes, drawing tools, and an eraser to illustrate your ideas and enrich your content.
Wholesale buying – an enterprise-oriented customized webinar solution. It includes multiple accounts and add-ons, configuration, in a single transaction.
WordPress plugin integration – an integration between ClickMeeting and WordPress. It allows you to install a plug-in in your WordPress panel and to embed the event room directly on your website and increase the attendance with your blog or website visitors.
Webinar cycle – an approach created by ClickMeeting. An alternative to linear sales and marketing funnel – an agile framework designed for one purpose – increasing the revenue with methodology powered up by automation. The automation actions can be accessed through the Automation tab.
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YouTube integration – an integration between a webinar platform and YouTube. This functionality enables you to: present a video content during your webinar directly from YouTube, as well as export your recorded webinar directly to your YouTube channel.